Starbucks USA will be trialling some vegan products including menu items made with JUST Egg and Daring plant chicken.
Starbucks USA is now testing 18 new menu items at several stores, including six all-vegan savory and dessert options. The new selection includes sous vide bites made with JUST Egg and Daring plant chicken, reports VegNews.
The limited-time menu is currently available at three Starbucks stores in the DC Metro area and includes:
- Plant-Based Chicken Sausage and Pepper Sous-Vide Bite (Daring jalapeño chicken sausage and JUST Egg)
- Plant-Based Smoky Poblano & Black Bean Sous-Vide Bite (JUST Egg base with black beans, lime zest, sweet corn, roasted poblano peppers, and smoky chipotle chili)
- Plant-Based Chicken Sausage & Pepper Sandwich Mini (A sandwich version of its test chicken sausage bite)
The chain is also testing several new sweets:
- Golden Ginger Coconut Boba Bite (Inspired by Taiwanese boba tea with tapioca pearls, ginger, and turmeric)
- Mocha Coconut Boba Bite (Featuring coconut milk and chocolate)
- Warm Oatmeal Bite with Granola Crunch (A warmed, hand-held bite served with crunchy granola)
“Starbucks continues to transform the way we drive innovation for the future of the company,” said a Starbucks spokesperson. “One of the ways we do this is by focusing on elevating the Starbucks Experience through testing and expanding our food menu.”
This is not the first time Starbucks has experimented with JUST Egg – in 2020, the chain reportedly tested a Plant Powered Breakfast Sandwich featuring JUST Egg in one location outside Seattle, though it never expanded the trial. If successful, the latest test could prove to be one of JUST Egg’s largest partnerships to date, just months after the brand revealed its mung bean-based eggs achieved price parity with chicken eggs.
By collaborating with Daring, Starbucks is also offering its first-ever vegan chicken items in the US. In a recent interview, Daring founder and CEO Ross Mackay hinted that the startup was working with several national chains.
Starbucks has gradually increased its plant-based menu options over the past several years, most notably by introducing the Impossible Breakfast Sandwich in 2020, made with impossible sausage, and a vegan lunch box. According to a spokesperson, “Testing is a way of life at Starbucks, and we continue to introduce new drinks and food to menus globally while innovating across key platforms like espresso, cold brew, refreshment, food, and more.”
Original source: https://vegconomist.com